Family Features' Content Development Team

As Media Relations Manager, the most common question I’m asked is why Family Features offers its print, digital and video content for free.

I’m sure they think, "How can they run a business giving everything away free?"

Family Features has operated successfully on this model since 1974.

The premise is simple: We work with nationally recognized companies, associations and government organizations that pay us to produce high-quality, solutions-oriented articles and offer them to our nationwide network of editors via our editors site.

Family Features' goal is to make finding free content at editors.familyfeatures.com fast and easy. Here are a few tips to help your search:

1. The “CONTENT CATEGORIES” section of Family Features’ editors site should be your first visit. Our search function allows you to use certain key words like “comfort food,” “Labor Day,” “kids,” “health” and more that drive you to specific articles. Or, if you’re looking for an easy format to place in your publication like a pre-designed full-page or half-page layout or simply a Word document and jpeg images, use the “Select Format(s)” drop-down menu to find the format that suits your needs. You can also specify digital content including videos in this area, too.

With a goal to make it easy for editors of African American publications to scan for content to fit their publications’ demographics, Family Features added a new special interest content category to our editors site: “African American.”

I received an email that describes exactly what Family Features’ mission was:

“I think it’s great that Family Features has created an African American category as well as highlighting Spanish content,” said Jenise Griffin, publisher of the Florida Courier and Daytona Times. “Since it was posted, I have been searching through it for content that would be of interest to our readers. As publisher of two Black weekly newspapers in Florida, I have been pleased with your focus on diversity. As a user of your content for years, I can definitely see the increased inclusion of minorities in the presentation of your content.”